The King of Teasing : Apple !
You think I'm teasing you with Inspirational Stores ? Well guys, I'm rather an amateur compared to Steve Jobs and Apple !
11 days before the US official launch of the much acclaimed and eargely expected iPhone, Apple today released new information on its battery life. And it's much better than what it was before estimated, sometimes by a wide margin : talk time is not 5 but 8 hours, ie 60% better, and audio playback is up to 24 hours vs the 16 hours originally announced, 50% better.
Sure, official data is not automatically real life data, but the point here is the communication process, 11 days before the launch.
No one has really tried the iPhone, no one has ever touched it, but the iPhone is even more desirable now that what it was before ! Nice coup Steve, Master in Communication !
A recent customer poll has indicated there are 26M Americans and 7M Brits ready to purchase the device right away. No wonder Apple's stock is flying these days !
Ok, Ok, Apple is the king of teasing, but you're quite good at this game, with your inspirational stores group :)
Posted by: Jayyy | June 19, 2007 at 09:45 AM
Ok, Ok, Apple is the king of teasing, but you're quite good at this game, with your inspirational stores group :)
Posted by: Jayyy | June 19, 2007 at 09:47 AM
they call it: "underpromise and over deliver !" I like this motto so much, I have adopted it ! take care Michel
Posted by: Laurent | June 19, 2007 at 05:44 PM
Thks Laurent !
Posted by: Michel de Guilhermier | June 19, 2007 at 09:02 PM